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The Happy Egg Co. - TVC

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Client: The Happy Egg Co.

Production House: Live & Breathe

Video Editing: Raphael Pavel

Project info

When the team at Live & Breathe set out to launch their latest campaign for The Happy Egg Co., I was brought on board to help bring their vision to life through motion design and editing.

Shot over three days across multiple farms, the ad featured an incredible 30,000 free-range hens. The campaign aimed to showcase the dedication of the farmers and the high welfare standards that set the brand apart.

The main challenge was to translate these values into a compelling TV commercial that would resonate with audiences, seamlessly connecting the care on the farm to the joy of cooking at home.

Working closely with the agency, I was responsible for creating the edit, motion design, and post-production elements to enhance the story.

The result? A visually rich and engaging commercial that is now live across TV and radio, celebrating the farmers, their dedication, and, of course, the happy hens at the heart of it all.

Director –  @ben.g.brown_
DOP –  @mattgentleman_dop
Cam Op Stedicam – @steadiopie
1st AC –  @ben_sansom
2nd AC – @lukeflahertycine
Camera Trainee – @louise_wilcock
Producer – @jeanineguerida
Production Assistant – @ipwaihen
1st AD – @gomscreates
DIT/ Soundie – @connordoesphotos
Gaffer – @jamesduffy.gaffer
Spark – @louisjonesfilm

Spark – @t.w.lights
Grip – Luke Byrne
Gennie Op: Richard Haigh
Photographer – @roophotostudio
Food Stylist – @swfoodstylist
Prop Stylist – @daniellerichardsoncreative
Wardrobe Stylist –  @jenniferhopex
Editor – @raphaeloo_com
Sound Designer – @amitystory
Camera Hire: @Provision_Leeds
Lighting Hire: @Cinelightlondon